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Corporate Culture

Corporate Culture

Cultural space

Corporate culture at BURN-IN is the space in which values, identity and collaboration do not remain abstract, but take shape. With a view shaped by art, we accompany cultural change in organizations and develop approaches that combine attitude, orientation and concrete change.

Our access

Culture determines whether change is sustainable

Ultimativer Sinn ?
Ultimativer Sinn ? Petra Traxler-Pilgram

Transformation only becomes effective when it becomes culturally connectable. This is precisely where BURN-IN comes in: We don't see culture as a soft factor on the periphery, but as a supporting level of collaboration, leadership and future viability.

With a view shaped by art, we create spaces in which values become visible, identity tangible and new perspectives possible.

How can a company shape change in such a way that people support it? Corporate culture becomes effective where values, identity and collaboration are not only formulated, but can be felt, experienced and anchored in everyday life.
Sonja Dolzer

Request cultural process
Return on Culture

An effect that goes deeper

Zu sich stehen
Zu sich stehen Petra Traxler-Pilgram

Culture is not a sideshow. It influences identification, motivation, trust, collaboration and the ability to innovate - and therefore the inner strength of an organization. This is precisely where its return on culture lies.

Corporate culture at BURN-IN means not only naming this cultural level, but also giving it a form that is tangible, effective and developable.

How does corporate culture remain human and connective in a digital working world characterized by artificial intelligence? Culture becomes strong where orientation is created, identity can be experienced and people are part of a common development.
Lukas Dolzer

For whom this is relevant

For organizations that do not leave culture to chance

Flow(er)
Flow(er) Petra Traxler-Pilgram

We work for HR departments, management boards, leadership teams and organizations that want to consciously shape cultural change. We are interested in constellations in which identity, collaboration and sustainability are not only asserted, but can be experienced in everyday life.

HR & People
Departments that want to strategically anchor cultural work.
Management
Leadership that not only proclaims values, but lives them.
Management teams
Teams in change processes that need orientation.
Organizations
Institutions that want to combine identity and sustainability.
For organizations that do not leave culture to chance
Cultural space

What we do | Our packages

Creating clarity. Moving culture. Anchoring impact.

We structure corporate culture in three packages - from getting started to activation and anchoring. In this way, values and identity work is not only reflected upon, but also translated into dialog formats, interventions and implementation - so that change becomes sustainable in everyday life. The six formats below are our building blocks: depending on the initial situation, we bundle them into a coherent process.

Cultural compass
Create clarity before change starts.

We make culture visible, condense values and mission statements and set priorities - so that decisions become easier and direction is created.

Output

Culture map - values profile - mission statement consolidation - 90-day focus plan
Culture in motion
From the mission statement to everyday life.

We design dialogs, formats and interventions that enable participation and tangibly change culture - visibly, connectively and effectively.

Output

Dialogue design - Ritual set - Communication modules - Quick wins & review
Anchoring culture
transformation in the long term.

We accompany implementation, strengthen leadership and clarify team identity - with rhythm, commitment and impact loops that last.

 

Output

Leadership Toolbox - Team Identity Canvas - Change Roadmap - Quarterly Reviews
Figures with a statement

Corporate culture in figures

Culture has an effect. On people, on change and on economic strength.
3 x
More innovative strength
23 %
More profitability with high commitment
92 %
Higher employee loyalty
19 %
Trust gap between management and employees
68 %
Confidence index
23 %
Committed employees worldwide
7,7 Mrd. €
annual loss worldwide due to low commitment

Sources: Gallup, PwC, European Central Bank

What we do

Clarify values. Sharpening identity. Accompanying change.

Homage to Natural Intelligence
Homage to Natural Intelligence Petra Traxler-Pilgram

We develop formats for organizations that want to consciously shape culture - from value work and identity work to workshops, dialogue formats and creative interventions. The following modules can be booked on a modular basis and are bundled into a coherent process depending on the initial situation.

The aim is always not just to plan change strategically, but to make it culturally sustainable.

Agreeing on a device
Values work & mission statement
Sharpening values, consolidating mission statements, defining behavioral anchors.
Culture diagnosis & analysis
Making culture visible: Patterns, tensions, levers, priorities.
Workshops & dialog formats
Design dialogs that provide orientation and make decisions possible.
Creative interventions
Bringing culture to life - through space, language, imagery and formats.
Support in transformation processes
Structuring change, maintaining communication, ensuring implementation.
Leadership culture & team identity
Aligning leadership and cooperation in such a way that identity carries.
EXAMPLES & PROJECTS

Corporate Culture | What supports change

The selected examples show how cultural change in organizations can become visible, tangible and sustainable.

1
  • BURN-IN BUSINESS CIRCLE II | Workshop BURN-IN Cultural Coordinates
    BURN-IN BUSINESS CIRCLE II
    Corporate Culture Business Circle News Kunst-Branding

    The second BURN-IN BUSINESS CIRCLE was all about Corporate Social Responsibility (CSR)Once again, the BURN-IN team came up with something very special. To give the BBC participants a comprehensive ove…

    zum Beitrag
  • LP Logistik relies on interior art by BURN-IN
    Corporate Culture Kunst-Branding News Casestudy

    Once again, a customer benefits from the positive synergies and effects of our BURN-IN concept. Customers, employees and, of course, the management enjoy the new corporate image and the resulting chan…

    zum Beitrag
  • Update MGI Liezen
    Corporate Culture GreenART Kunst-Branding News Casestudy flashback

    BURN-IN developed an art branding concept for MGI Liezen that visibly profiled an established company location and translated architecture, attitude and future prospects into a strong overall idea.

    zum Beitrag
  • USA Seminars & Art Interventions | Report
    Corporate Culture Workshops USA Kunst-Branding Casestudy Event

    For almost a year, BURN-IN has been planning its US market entry together with Prof. Carl Raschke (University of Denver). This November, the time had finally come: Sonja Dolzer and Renate Polzer held …

    zum Beitrag
  • Renate Polzer, Sonja Dolzer, Dr. Erhard Busek
    BURN-IN BUSINESS CIRCLE I
    Corporate Culture Business Circle News Kunst-Branding GreenART Event

    The first BURN-IN BUSINESS CIRLE is history!A select circle from politics, art and business gathered at the BURN-IN Gallery & Think Tank on June 16, 2016.Including Dr. Erhard Busek (former Vice Chance…

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  • ORACLE Kunst Foyer Vienna | BURN-IN & erpe present QUIREA
    erpe in the ORACLE Art Foyer | QUIREA
    Corporate Culture Event News Messen & Veranstaltungen Casestudy

    With QUIREA, BURN-IN has developed an exhibition framework in which contemporary art and technology come together in a precise way - as a coherent combination of work, corporate context and spatial ef…

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  • Wiesmayr COOL SUMMER BREEZE campaign
    Agentur Casestudy Corporate Culture GreenART Kampagne Fullservice

    Seit vielen Jahren konzipiert und managt unsere Agentur ganzheitliche, emotionale Kommunikationskampagnen für unseren Kunden Wiesmayr Klimatechnik und zeigt, dass auch in technikaffinen Branchen …

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  • BURN-IN Business Talk 4 and Charity
    BURN-IN BUSINESS CIRCLE IV
    Event Corporate Culture Agentur GreenART Business Circle Charity

    With the fourth BURN-IN Business Circle, BURN-IN condensed its many years of work at the interface of art, corporate culture and strategic brand development into a business talk with clear relevance f…

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  • Review Design Linz | Images
    Corporate Culture Kunst-Branding Messen & Veranstaltungen Event Agentur

    Over 130 exhibitors from Austria, Germany, France, Italy, the Netherlands, Poland, Switzerland, the Czech Republic and Hungary showcased interesting products from the fields of interior design to fash…

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